Order by the year each slogan first ran. You place all 50 cards on one timeline, one at a time. You start with three lives, and ten right in a row wins a lost one back.
Each card carries a famous advertising line, with the brand behind it printed underneath. Your job is to put them in order by the year each slogan first ran. You begin with one slogan already on the line and its year showing. Every new card goes into whichever gap you choose. If you've got it right, the year pops up. If not, the slogan still lands where it really belongs, but you're down one of your three lives, and the third miss ends the run.
Some of these lines have been repeated for so long that they feel far older or newer than they are. Brands are tricky too, since a company can run many campaigns across its life and appear here more than once. Old-fashioned wording gives away some of the early cards, while TV-era jingles and catchphrases crowd the middle. Clues come from the product itself, the way the line sounds, and whether you remember hearing it on the radio, on TV or online.
Want a longer game? On the deck tree you can tick this deck alongside any other one measured in release years and dates, and they shuffle into a single timeline together.
Here are 28 of the 50 cards you might be dealt, with 22 more in the deck. Their values stay hidden until you place them.